Bobby Bones x Super Coffee iHeart Country Fest Sweepstakes

Updated by Ellie Seta





1.  Sponsor: The Bobby Bones at iHeart Country Fest Sweepstakes (the “Sweepstakes”) is sponsored by Kitu Life, Inc. d/b/a Super Coffee (the “Sponsor”), 1005 E St Elmo Rd. Building 1, Austin, TX, 78745. All trademarks used are the property of their respective owner(s) and are used for prize description purposes only. The Sweepstakes is in no way sponsored, endorses, or administered by, or associated with Instagram. By entering into the Sweepstakes, each Entrant acknowledges that they are providing information to Sponsor and not to Instagram.  

2.  Eligibility: The Sweepstakes is only open to (i) legal residents of the United States and the District of Columbia (excluding Rhode Island), (ii) who are eighteen (18) years of age or older at the time of entry, and (iii) are not otherwise prohibited from entry as set forth herein (“Entrant(s)”). Each Winner must have a valid social security number or a valid personal tax identification or he/she will be ineligible to win a Prize. Employees, officers, and directors (including immediate family members and members of the same household) of the Sponsor, and each of their affiliated companies and subsidiaries, advertising and promotion agencies, and any other entities directly associated with this Sweepstakes (collectively, “Released Parties”) are ineligible to participate. Entrants are eligible to win a Sponsor contest or sweepstakes only once every six (6) months. Only one (1) winner per household is permitted in any contest or sweepstakes. By entering into the Sweepstakes, each Entrant acknowledges and agrees to these Sweepstakes Official Rules (“Official Rules”) and the decisions of Sponsor, which are final and binding in all respects.

3.  Sweepstakes Entry Period: The Sweepstakes begins on February 9th, 2024 at 9:00 AM EST and ends on April 20th, 2024 at 5:00 PM EST (the “Sweepstakes Period”). Sponsor’s computer is the official timekeeping device for the Sweepstakes. Only fully completed Entries are eligible.  

4.  How to Enter: During the Sweepstakes Period, Entrant may enter the Sweepstakes by navigating to the landing page found at (“Landing Page”), also accessed by scanning the Sweepstakes QR code found at select participating grocery and convenience retailers, and providing their: (i) full name; (ii) e-mail address, and (iii) city, state, and zip code (an “Entry”). All required fields on the entry form must be completed and the entry form must be submitted to receive one (1) Entry into the Sweepstakes. The above methods are the only way to enter the Sweepstakes. No other method of entry will be accepted. Entries generated by robotic, programmed script, macro, or by other automated means will be deemed void.  Entrants may not use multiple devices to enter the Sweepstakes as multiple Entrants.  Any Entrant who attempts to enter with multiple accounts under multiple identities will be disqualified in Sponsor’s discretion. 

In the event of a dispute regarding the identity of the person submitting an e-mail Entry, the entry will be deemed submitted by the authorized account holder associated with the e-mail account used to enter via e-mail, regardless of the individual who submitted the entry. For purposes of this Sweepstakes, the “authorized account holder” is the natural person to whom the applicable Internet service provider or other organization (such as a business or educational institution) has assigned the e-mail address for the domain associated with the submitted e-mail address. Sponsor reserves the right to modify these Official Rules for clarification purposes without materially affecting the terms and conditions of the Sweepstakes.  

In the event of a dispute regarding the identity of the person submitting an Instagram Entry, the entry will be deemed submitted by the authorized account holder associated with the Instagram account used to enter via Instagram, regardless of the individual who submitted the entry. For purposes of this Sweepstakes, the “authorized account holder” is the natural person who is assigned the Instagram account by Instagram. Potential winners may be required to show proof of being the authorized account holder. All Entries via Instagram must comply with the Terms of Service/Use available at, and the Instagram Community Standards/Guidelines at

5.  Selection of Winners:  A random drawing from all eligible Entries received during the Sweepstakes Period will take place within ten (10) business days after the Sweepstakes Period ends.  Sponsor will randomly select one (1) Winners. Sponsor will contact each Winner via e-mail. Sponsor’s decisions are final and binding in all matters relating to this Sweepstakes. Entrants are deemed winners pending confirmation and/or verification of eligibility (as further described in Paragraph 7 below) (the “Winners”) and in compliance with these Official Rules. The odds of winning a Prize (as defined below) depend on the total number of eligible Entries received during the Sweepstakes Period.  

6.  Prizes:  The Prize to be awarded to each Winner is as follows:

Prize and Approximate Retail Value (“ARV”) in USD

Total ARV Per Prize (USD)

Aggregate ARV Per Prize (USD)

Grand Prize – One (1)

Round trip, coach class air transportation for winner and one (1) guest from the major airport nearest the winner’s residence (as determined by Sponsor) to Austin, TX

Hotel accommodations for two (2) consecutive nights (1 standard room, double occupancy) for winner and one (1) guest at Sponsor-selected hotel

One (1) VIP Meet and Greet Experience with Bobby Bones on May 4, 2024 at Moody Center, 2001 Robert Dedman Dr, Austin, TX 78712



There is a total of one (1) grand prize.


Ground transportation will be substituted for air transportation at the Sponsor’s sole discretion if air travel is not required due to winner’s proximity to selected location. All dates, locations, and accommodations are subject to change. Actual value may vary depending on departure city; any difference between announced value and actual value will not be awarded. Major credit card will be required at hotel check-in to cover any incidental expenses. Each winner and their guest must have all ID and other documents necessary for travel, including but not limited to, any required vaccination and/or proof of negative COVID testing. Winner and their guest will be required to sign and return an affidavit of eligibility and liability/publicity release. If guest is a minor under the laws of his/her state of residence, he/she must be accompanied by a parent or legal guardian who also must execute all documents on behalf of the minor.


No responsibility is assumed for cancellation or postponement of any prize-related event or travel beyond Sponsor’s control, including delays or cancellation of travel due to pandemic restrictions.

7.  Prize Conditions: Prize is nontransferable, and no substitution will be made except as provided herein at the Sponsor’s sole discretion. The Sponsor reserves the right to substitute any Prize with another prize of equal or greater value in the event that the designated Prize (or any component thereof) is not available for any reason. The Winners are solely responsible for all applicable federal, state, and local taxes and/or any other fees/costs associated with the Prize or receipt of the Prize. The Winners and their guest, as a condition to receiving any Prize, may be required to sign and return an affidavit of eligibility and liability/publicity release or similar document, complete a background check through a third-party agency as chosen by Sponsor, and/or complete, sign, and submit an IRS Form W-9 or equivalent form with the Winner’s full social security number or other U.S. taxpayer identification number within twenty-four (24) hours of Sponsor notifying Winner of his/her Prize eligibility. In the event (i) Sponsor is unable to contact any Winner within twenty-four (24) hours from the first notification attempt, (ii) any Winner fails to complete and return all requested forms by the specified time, or (iii) any Winner fails to comply with any of the requirements in these Official Rules, such Winner’s Prize will be forfeited, and an alternate prospective winner will be randomly selected from all remaining eligible Entries received. Winners will be shipped their respective Prize within thirty (30) business days following the completion of the Sweepstakes and verification of the Winners. Sponsor or Sponsor’s designee may issue appropriate tax reporting forms related to a Winner’s receipt of any Prize.

Each Winner and their guest must also comply with all requirements for proper and appropriate behavior during any prize-related activities or events. Any inappropriate behavior, as determined by Sponsor, or event personnel, in their sole discretion, may result in removal from any activity or event. In addition, engaging in any inappropriate or illegal conduct during any prize-related travel or events may result in removal from the prize accommodations.

8.  Publicity Rights: The Winner’s acceptance of a Prize constitutes permission (except where prohibited by law) for the Sponsor to use said Winner’s name, likeness, statements, biographical information, voice, and address (city and state), in all forms of media, in perpetuity, without notice or further compensation.

9.  Entrant’s Personal Information: Entrant acknowledges and agrees that by participating in the Sweepstakes and providing any personal information, subject to applicable law, Sponsor may collect and use such personal information provided for the purposes of administering the Sweepstakes, for Sponsor’s internal purposes, and for marketing and advertising activities. All information submitted by Entrants, such as names, e-mail addresses, and mailing addresses, will be treated in accordance with Sponsor’s Privacy Policy, available at

10.  Release & Assumption of Risk:  By participating in the Sweepstakes, all Entrants (including Winners) agree to forever release, hold harmless, and indemnify Sponsor, Instagram and the Released Parties from and against any claim or cause of action whatsoever related to Entrant’s participation in these Sweepstakes, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Sweepstakes or receipt or use or misuse of any Prize. Entrants waive any and all rights to claim ambiguity, should it even exist, in connection with these Official Rules.

BY ENTERING, TO THE MAXIMUM EXTENT PERMITTED BY LAW, ENTRANTS FURTHER AGREE TO WAIVE ANY AND ALL RIGHTS TO BRING ANY CLAIM, ACTION, OR PROCEEDING AGAINST SPONSOR, INSTAGRAM, AND THE RELEASED PARTIES RELATIVE TO THE PRIZE(S) AND HEREBY ACKNOWLEDGE THAT SPONSOR, INSTAGRAM, AND THE RELEASED PARTIES HAVE NEITHER MADE NOR ARE IN ANY MANNER RESPONSIBLE OR LIABLE FOR ANY REPRESENTATION OR GUARANTEE, EXPRESS OR IMPLIED, IN FACT, OR IN LAW, RELATIVE TO ANY PRIZE, OR PRODUCT OR SERVICE PURCHASED THEREWITH, ITS QUALITY, MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR SUITABILITY FOR USE.   The failure of Sponsor or the Released Parties to comply with any provision of these Official Rules due to any act of God, storm, hurricane, tornadoes, other inclement weather, fire, riot, earthquake, act of terrorism, act of public enemies, war, civil unrest, or actions by governmental authorities outside the control of Sponsor (excepting compliance with applicable law), or other force majeure event will not be considered a breach of these Official Rules by Sponsor.

Entrants who are California residents assume the above mentioned risks and agree that their release shall apply to all unknown or unanticipated results of the occurrences described above, as well as those known or anticipated, and such Entrants hereby knowingly waive any and all rights and protections under California Civil Code Section 1542, which section reads as follows: “A general release does not extend to claims which the creditor does not know or suspect to exist in his favor at the time of executing the release, which if known by him must have materially affected his settlement with the debtor.”

11.  Limitation of Liability:   Sponsor, Instagram, and Released Parties shall have no responsibility or liability (including, but not limited to, liability for any property loss, damage, or injury (including death)) to any Entrants in connection with: (i) participation in the Sweepstakes, including, but not limited to, any damage or loss due to human error, incorrect or inaccurate transcription of entry information; (ii) acceptance/possession, use/misuse and/or defects of the Prizes awarded herein and any Sponsor products or services purchased therewith; (iii) any technical malfunctions, interruptions, or failures of any kind; (iv) any damage to an Entrant’s (or a third person’s) computer, network, and/or phone and/or its contents related to or resulting from any part of the Sweepstakes; (v) unauthorized human intervention in any part of the entry process or the Sweepstakes. If for any reason an Entrant’s Entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, Entrant’s sole remedy is another Entry in the Sweepstakes, if it is possible.

12.  General Conditions:  Sponsor reserves the right, in its sole and absolute discretion, to modify or terminate the Sweepstakes in the event of any act, occurrence, or reason that it believes corrupts the integrity, administration, or fairness of the Sweepstakes.  Sponsor reserves the right, in its sole and absolute discretion, to disqualify any Entrant or other individual it finds to be: (i) tampering or attempting to tamper with the entry process or the smooth operation of the Sweepstakes, (ii) taking any action which corrupts or affects the administration, security, fairness, integrity, or proper conduct of this Sweepstakes, or (iii) otherwise violating these Official Rules. If for any reason Sponsor is not capable of running these Sweepstakes as-planned due to infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes, the Sponsor reserves the right, in its sole discretion, to cancel, terminate, modify, or suspend the Sweepstakes in whole or in part, at any time, without notice. In such event, Sponsor may, in its sole discretion, (iv) hold a drawing excluding any Entrants suspected of taking any action which violates these Official Rules or otherwise tampering with the operation of the Sweepstakes, and whose entries were received as of or after (if applicable) such cancellation, termination, modification, or suspension date, or (v) take any other action which is fair and equitable under the circumstances.


Entrant further agrees that under no circumstances will Entrant be permitted to obtain awards for, and Entrant hereby waives all rights to claim, indirect, punitive, incidental, and consequential damages and any other damages, expenses, or costs of whatever nature arising from the Sweepstakes. Entrant further waives all rights to have damages multiplied or otherwise increased in any form.

All issues and questions concerning the construction, validity, interpretation, and enforceability of these Official Rules, Entrants’ rights and obligations, or the rights and obligations of Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Texas, without giving effect to any choice of law or conflict of law rules (whether of the State of Texas or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Texas.

14.  Announcement of Winners; Questions; Winners List: The Winners will be announced on the Landing Page, following the completion of the Sweepstakes and verification of the Winners. All questions and inquiries about the Sweepstakes may be submitted by sending a stamped, self-addressed envelope to the following mailing address:

Kitu Life, Inc. d/b/a Super Coffee

The Bobby Bones at iHeart Country Fest Sweepstakes

Attn: Legal Department

1005 E St Elmo Rd. Building 1

Austin, TX, 78745 

15.  New Jersey Truth-in-Consumer Contract, Warranty and Notice Act - New Jersey Residents: The following provision applies to residents of the State of New Jersey. Pursuant to the New Jersey Truth-in-Consumer Contract, Warranty and Notice ACT (“TCCWNA”), N.J.S.A. 56:12-14 et seq., certain businesses are not permitted to offer or enter into written consumer contracts with consumers or prospective consumers which include any provision that violates any clearly established legal right of a consumer, or responsibility of the business, as established by state or Federal law. These Official Rules are intended to comply with TCCWNA. In the event of a conflict between these Official Rules and the TCCWNA, the terms of the TCCWNA take precedence and will control. The TCCWNA also requires businesses to specify which provisions are void, unenforceable, or inapplicable in the State of New Jersey. The following provisions of these Official Rules shall not be applicable to New Jersey residents: (i) provisions which limit the Sponsor’s liability for any tortious action or breach of contract by Sponsor; and (ii) provisions which limit the amount of damages which may be sought for any tortious action or breach of contract by Sponsor.  

16.  COVID-19

An inherent risk of exposure to COVID-19 exists in any place where people gather. The Grand Prize Winner fully understands that COVID-19 is an extremely contagious disease that can lead to severe illness and death regardless of age or health condition, and that no precautions, including the Safety Requirements and other protocols implemented by Sponsor, or their respective affiliated entities and/or third parties (including, but not limited to, federal and state governmental agencies and local health authorities) can eliminate the risk of exposure to COVID-19. Grand Prize Winner and Grand Prize Winner’s guest assume all risks, hazards, and dangers arising from or relating in any way to the risk of contracting COVID-19 or any other communicable disease or illness, or a bacteria, virus or other pathogen capable of causing a communicable disease or illness, whether occurring before, during, or after any aspect of the Grand Prize trip, however caused or contracted. Grand Prize Winner and Grand Prize Winner’s guest voluntarily waive all potential or actual claims, liabilities, or demands against Sponsor and its affiliates that relate in any way to exposure to or contraction of a communicable or infectious disease, including but not limited to, COVID-19, by any other individual, including but not limited to Grand Prize Winner’s minor children, family members, and/or other guests.


Platform Disclaimer

This Sweepstakes is powered by Shortstack. Shortstack does not sponsor, administer, endorse or bear liability for this promotion. By entering the Sweepstakes, you agree to Shortstack’s Privacy Policy.

Free Entry Alternatives

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Terms & Conditions | © Kitu Life, Inc. d/b/a Super Coffee

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